The DETOUR Collab

GRAMM joins the Ass Savers Detour family in a unique limited edition collaboration.

The Swedish mudguard manufacturer Ass Savers invited OPEN cycle, Podia and GRAMM Tourpacking to elaborate on their newly released Detour design and the result is a unique and very limited set of frames,bags, jersey and of course, the complete set of the original Detour mudguards and bottles.

The Detour concept is manifested by a set of graphics that originates from the panoramic views as experienced Staffan Widell and designer Jesper Jonsson during last years Torino Nice Rally in the Italian-French alps but for all the committed brands it runs deeper than that. It summons up an attitude towards life as a small brand.

"We are all brands and people that are deeply passionate about what we do and all of us use our own products on a daily basis. They are not developed on the demand of a marketing department but are rather the results of literally thousands of kilometers in the saddle by the founders and the needs discovered while out there, on the bike. To be able to manifest this commitment in a mutual effort around a theme that is so very dear to us is simply... fun." -Staffan Widell, Founder Ass Savers

Release Video